KIRKWOOD PRINTING — BUILDING RELATIONSHIPS

In pursuing growth and expanding beyond New England, Kirkwood has developed high-end marketing pieces that demonstrate its expertise in metallic inks, varnishes and aqueous coatings. The marketing pieces, including specialized calendars and posters, are sent to key customers and prospects to demonstrate the kind of sophisticated, high-end work they can do. The printer selects a different graphic designer every month to create these showcase pieces, a program that highlights “fresh faces” within the graphic design field who, in turn, appreciate the opportunity for exposure.