KIRKWOOD PRINTING -- Energizing Color

In a move that might seem contrary to the trend toward shorter runs, Kirkwood has built an arsenal of multicolor, 40˝ sheetfed presses, including two Mitsubishi presses (seven- and eight-color, both with coaters) and two Heidelbergs (six- and four-color). If number of impressions is the only factor considered, Mitchell concedes these may not be the most cost-effective platforms for producing short-run work.