LAMINATING EQUIPMENT -- Sealing the Deal

"Some older equipment is not appropriate for the shorter runs and digital printing available today," she admits. Also, since there are numerous competing vendors in the market now, equipment pricing is more competitive. Consequently, manufacturers have to constantly look at their prices, quality and service in order to remain in the game, she stresses. "We are forced to either adapt our current equipment or come up with new equipment to suit the market."