Landoll Inc.--Never Give Up, No Matter What

Because it's a self-enclosed operation, Landoll can provide quality books at affordable prices, says Myers. "Customers are happy with a high-quality, low-cost product. Retailers are happy because they're making 50- to 60-percent margins."

Marry that with the fact that Landoll's top 10 mass-market accounts average an 87-percent sell-through, and it's easy to see why this home-grown corporation went from nearly nothing in 1992 to triple-million digits in 1997. Landoll has forged a family business that is now reaping what it's sown.