Large-format Printing -- Many Profit Paths

“We felt we could capture more of the longer-run business that we were losing to the screen market,” notes David Smith, president of TI Group. “The press has enabled us to win more of that business. We can be competitive for longer-run stuff on the digital side.”

Smith prefers not to discuss the markets and products his company addresses, but he did say the results with the Roland model have been exceptional. “Registration, color and makeready have all met or exceeded our initial expectations,” he notes. “We just hired another person to help us penetrate a new market, and we have some good growth happening there. We seem to be upsetting the apple cart, so we must be doing something right.”