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The Roland 900 XXL has generated much attention recently, with its 73˝ model delivering 328 percent more printable area than a conventional 40˝ machine, Still remarks. Aside from the increased profit margins that result, he feels one of its most attractive qualities is the ability to print a 64-page signature in a single pass. Meanwhile, it opens the commercial market up to the world of package printing. Point-of-sale applications are also very attractive to printers, Still notes.
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