Creel Printing: Printing’s Future Is Now

Creel himself felt it was important to make a deeper commitment to digital printing via the M&A route, where his company could find a like-minded partner to help provide advanced capabilities as opposed to taking the green fields approach with a startup operation. Creel Printing looked no further than its own customer list, where a Hayden, ID-based digital printer—that also happened to emphasize quality—resided. Digital Lizard, which opened in 2005 as an in-plant for a personalized magazine, was acquired in August of 2011.