Leanin' Tree -- Lassoing New Offerings

Leanin' Tree's production facility features a full-service bindery that covers everything from paper cutting, foil stamping, diecutting and folding, to shrink wrapping.

"Collating has been a big part of our operation for some time," notes Bognar. "But until recently we were dealing with packs of four and six cards, plus envelopes. Our new Boxvelope boxed-card assortments carry 20 cards and envelopes in two sets of 10 cards each. Though production began doing all the collating manually, we knew beforehand that we'd have to invest in collating equipment capable of bringing production up to speed with sales volume."