Leaving a Legacy --DeWese

I can only think of six or eight other people whose lives motivate me enough to write their eulogies. They know who they are and maybe I'll go on and do it while they are alive.

By the way, if you ever forget to make a point to a customer, call them later and say, "I was so interested in what you were saying, I completely forgot to tell you that your fall catalog is a perfect fit for our new six-color press." Think about the psychology and sales importance of that "Oh, I forgot" telephone call or e-mail.