Mission Not Impossible -- DeWese

Is there a sales message that led to Obama’s improbable victory? There are seven of them. I’m going to call them the “Obama Mandates.” Count them with me: 1) Show up. 2) Show up well-prepared. 3) Show up with a plan. 4) Show up organized. 5) Show up and be well-spoken. 6) Show up and listen. 7) Keep showin’ up.