Looking Back on and Ahead to the Significance of drupa 2012 for Heidelberg

Weimer: drupa was more than satisfying for Heidelberg, in terms of the overall traffic through our exhibits, the keen interest shown in our solutions, and the sales that followed. Significantly, more North American printers attended drupa 2012 than four years ago, and investment is picking up here, with printers intent on acquiring more efficient, productive equipment in every category that will enable them to differentiate their products and services.