We don't see a lot of innovation in roll folds these days, which makes this clever Stepped Roll Fold really stand out. From our friends at Suttle-Straus in Wisconsin for client Interra Health, a four-panel roll fold was designed with super-short panels to create a tabbed effect.
With a simple shift of the scores, you get high impact, organized content on a low budget. We think you're going to want to find an excuse to use this clever idea on an upcoming project!
Trish Witkowski shares her super-cool folding samples and helpful production tips. View the “60-second Super-cool Fold of the Week” archive at www.foldfactory.com.
- Companies:
- Suttle-Straus Inc.
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.