Enroll in Mañana University —DeWese

My colleague, Dick Gorelick, complains about supposed sales trainers who do nothing more than admonish their students to "sit up straight" and "avoid chewing gum" on sales calls. Gorelick is right. We have some charlatans who appear suddenly with great fanfare, conduct a few workshops, collect their fees, sell their books and tapes, and then disappear. Many of these gurus never actually made a sales call and certainly never sold any printing. But, they have great (strategically modified) resumés. Beware of flashy sales trainers who look great in their suits and speak with a mellifluous baritone.