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The guidelines and steps presented here can work just as effectively whether you are a small “mom-and-pop” printer or a huge entity printing millions of pieces in a single run. They can also exist independently or in conjunction, depending on the types of mailing applications you want to provide to a customer. In short, more equipment equals more options and project capabilities, but a printer should master one part before moving on to the next. By starting small and simple, problems can be kept to a minimum, but profits should grow by leaps and bounds. |||
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Jeff Mckenzie
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