Mailing & Fulfillment Special Report — Getting Started In Fulfillment

There is a tendency for printers new in the fulfillment business to find fringe applications, which require either special software or additional capabilities. These applications include product fulfillment, e-commerce and other applications not associated with the material printed for the customer. The primary reason for a printer to enter the fulfillment business should be to keep the presses running and the development of the customer as a partner.