A Tale of Two Challah Tables –Dana

A car salesman is a different breed. In my experience, he gloms onto you from the minute he smells a sale in the air. The monologue that ensues is his, telling you without stopping for air about this model's features and the make's superiority. You're just along for the ride (get it?).

Selling print is a tough line of work, I imagine, especially these days. What impresses print buyers? How do you, a sales rep, stand above the competition and get prospects' attention?