A Tale of Two Challah Tables –Dana

Believe it or not, this relates to selling printing and also to representing your printing company when you're among prospects.

Take the example of printers exhibiting at events for print buyers. Most printers staffing their display tables stand behind the tables like Woman A at my gym. They're passive. They're quiet. They don't make conversation. The table is a barrier, an impediment, to engaging with customers walking by. If I had my way, there would be NO tables at these events. They only intimidate both staffers and attendees.