Master Graphics Has New Name

MEMPHIS, TN—What's in a name? One company hopes it's a new lease on life.

Master Graphics, fresh from exiting Chapter 11 bankruptcy, has added a new moniker for the 10-division conglomerate: Premier Print Holdings. According to Calvin W. Aurand Jr., chairman and CEO of the company, the new name underscores the importance of the operating divisions in the communities they serve.