Media Days — Get Ready to PRINT
NORMALLY, THE point of comparison for PRINT 09 would be the 2005 show and maybe Drupa 08, but attendees will find the show floor more akin to Graph Expo 08 in terms of the number of exhibitors and the makeup of their booths. The Graphic Arts Show Co. (GASC) has taken an unprecedented step to maximize the amount of equipment on hand by offering exhibitors a stimulus program to offset most of their setup costs. It also hosted a Media Days briefing for nearly 50 members of the international industry press, at which the following group of companies shared some of their plans for the show.
Kodak is set to prosper, according to Chris Payne, director and vice president of business-to-business marketing, most notably by using the term as the brand name for products based on its Stream continuous ink-jet printing technology. The company has already commercialized the Prosper S10 monochrome imprinting system and has moved up the schedule for the initial installations of the new Prosper Press 241⁄2˝ platform to the first quarter of 2010.