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As for Gray, he rode his son's 65-lb., single-speed children's West Coast Chopper bicycle (shown above). Among the more oddball commutes: stilt walking, Pogo stick-ing, dog tow on rollerblades and cartwheeling. One home office employee embraced the spirit by doing a somersault to his/her desk.
"Working on the print side of the communications world, I am fascinated by the force of social media and how it merges with our print world," Gray observes. "I wanted to see where we could take this. The project really aligned with Metropolitan's environmental passion, and has been a big hit with our clients and partners. We like to make people think differently."
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