Poster Series Proves Classic Hit for Meyers —Michelson

With the help of Thom Sandberg, principal of design firm The Kenyon Consortium, an image of a Cadillac Eldorado convertible from the 1960s was chosen for the first piece to illustrate a sense of length. “We decided on one of those really long cars that was so iconic and representative of American culture from that era,” recalls Mark Dillon. A model was dressed in period clothing with a long scarf trailing in the wind to further reinforce the sense of length. The poster was an instant hit.