Mohawk Debuts New Campaign Supporting ‘Makers’ and Celebrating the ‘Culture of Craft’
“Mohawk has taken pride in the art of papermaking for nearly a century. Generations of fine papermakers have honed their craft in our mills in upstate New York, so we are endlessly inspired by the artistry of others and we’re proud to support and be a part of this growing movement,” said Chris Harrold, vice president, business development and creative, Mohawk.
The Mohawk Declaration of Craft
The Mohawk Declaration of Craft, and its accompanying video, communicate Mohawk’s longstanding dedication to manufacturing excellence and entrepreneurial spirit. The publication speaks to Mohawk’s heritage and serves as a manifesto of the brand’s beliefs: heritage and innovation, mastery of materials, pride in the details and respect for a community of makers.
- Companies:
- Mohawk Fine Papers