Mood at Graph Expo Reflects Uncertainty --Michelson

THE TIMING of the U.S. printing industry’s most important trade show could hardly have been worse. It took place amidst a barrage of media coverage on dried up commercial credit markets that threaten companies, across many industries, from securing financing to meet their short-term commitments—let alone receiving the financing to make capital equipment expenditures. Sharing the media spotlight was bad news about plummeting stock markets globally, bank failures and bailouts, and growing fears of a prolonged, worldwide recession. These are tough times that sap the resolve of even those most bullish. Notwithstanding the malaise, some 600 exhibitors put on their best face to highlight their latest wares. And, despite noticeably smaller than expected crowds on the opening day (a Sunday, when the local Chicago Bears had a bye week), Graph Expo did pick up steam over the next two days before what is typically a less active final day.