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Truth be told, I've been at a loss about what exactly to recommend to printing companies in terms of reconfiguring their businesses around the Web. I've watched companies pursue a smorgasbord of new-fangled digital options, from starting design and photography studios, to adding asset management and Web publishing services. While most companies have had positive experiences in these pursuits, in the end, they're still just printing companies-plus, rather than fundamentally changed businesses.
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- Companies:
- Adobe Systems
- People:
- Thad McIlroy
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