NAPL Makes Its Proprietary Custom Research Services Available to Industry

“The kinds of insights gained through NAPL custom research can be invaluable for any organization seeking to provide solutions-based products and services to our industry,” noted NAPL President and CEO Joseph P. Truncale, Ph.D.

“Whatever a supplier’s product, service, or specialty, access to primary and proprietary research that is reliable and statistically valid can provide a significant competitive advantage in making market decisions that will have major implications for any company’s future, especially in the midst of a major industry transformation,” he continued. “NAPL has long been known for conducting some of the most important research available to the industry. Studies such as our flagship State of the Industry Report are built from the ground up, based on survey responses from hundreds of printing and graphic communications companies that make up our Printing Business Panel.