NATIONAL HIRSCHFELD — ROCKY MOUNTAIN BUY

“In the end, if customers don’t like the experience of dealing with your people, if you’re not making deliveries on time and you’re not doing a good job, it doesn’t matter how impressive your press is.”

Birky notes that NP&P had acquired a two-color Océ 5160 digital press in 2004 and, once all of the equipment of the newly meshed company is sorted through, future capital investments will likely be geared toward digital printing gear, software development, mailing equipment, the bindery and material handling machinery.