National Marketers Looking to Localize Their Efforts Finds CMO Council Study

Wilson added that, “The human kiosk cost-effectively and efficiently facilitates digital distribution of not just marketing content, but also the ‘power of persuasion’ of expert human conversation. In so doing, it also overcomes the top ranked obstacles to localization—finding knowledgeable local market experts and affordably understanding local market dynamics even down to the individual consumer level.”