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At least we can use the job cost databases we presently have to relate jobs to each other. We can get some idea of how customer accounts and sales reps rank, and what products produce better bottom-line results. We can develop some marketing strategies such as gradually increasing prices on the accounts in the lowest quarter of the rankings. Sales reps needing help, training or shifted responsibilities are identified by their ranking. Equipment to bolster the core competence products can be acquired with confidence.
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