New PRIMIR Study Spotlights Inkjet Market Potential

Many of the consumer inkjet manufacturers see markets such as graphic arts, packaging and manufacturing/deposition as the next opportunities for growth. This belief is clearly supported by the forecast shown in the chart below.

NPES members should note that the inkjet integration path and its proper match to a particular application are lengthy. It is a longer time-to-money model than most expect. Inkjet is a very flexible technology and in the long-term (beyond five years) is the most likely digital technology to meet digital user needs in terms of form factor, throughput speeds, and print quality. Outside of the display signage market, there will be little immediate impact on current traditional print markets. However, the momentum is strong and PRIMIR expects that inkjet will change traditional print markets, one drop at a time