NewPage Awarded Patent for Paper-Based RFID Product

STEVENS POINT, WI—April 12, 2012—NewPage Corp. has been awarded U.S. (8,096,479) and Canadian (CA 2678556) patents for PointTrac TT, a new paper-based substrate for printed Radio Frequency Identification (RFID) labels. The substrate offers RFID label manufacturers the ability to combine variable analog information (printed via thermal transfer) with advanced RFID chip technology. This technology facilitates low-cost production of printed paper RFID labels when compared with traditional multilayer plastic film substrates.

RFID uses a wireless non-contact radio system for the transfer of data for automatic identification and tracking. PointTrac TT has special dual functionality built in so that printed barcodes on the label face can be read with a line of sight optical device or by using an out of sight electronic device.