NEWSPAPER PRESSES -- Creating Commercial Niches

BY CAROLINE MILLER

Faced with dropping readership, falling advertising revenues and more media outlets, newspaper publishers are looking now more than ever to their in-house production facilities to help them meet the challenges of a volatile business environment.

Increasingly, newspapers with printing capabilities are interested in the ability to bring in commercial work to help boost their profits, contends Craig Simon, director of web sales administration for MAN Roland.