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"Newspapers tend to hold onto their presses for quite a few years. The systems we're installing today are replacing machines that were new in the 1950s and 1960s. These machines are obsolete. They can't deliver the color that newspapers need, and their productivity leaves much to be desired. So, even during a downturn, it makes sense for a newspaper to invest in a state-of-the-art press because the ROI is so rewarding."
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