Newspaper Publisher’s Study Finds Usage Determines if Print or Digital is Greener

The unique study was the first evaluation of the environmental impacts of print and online media, also including the environmental impacts of editorial work. The media surveyed in the study included Alma Media’s Aamulehti and the Aamulehti.fi online service, Iltalehti and Iltalehti.fi and Kauppalehti and Kauppalehti.fi. The study was carried out by VTT Technical Research Centre of Finland and the Centre for Sustainable Communications at the Royal Institute of Technology in Sweden.