Newspapers--(Don't) Stop the Presses!
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Add Color, Add Profits
"The last three years, we've seen all our papers add color; they at least have spot color," Heinen says. "Three-quarters of our outside jobs have at least one position of color, along with one or two spot colors."
Publishers Press continues to grow its products and services, having added a commercial printing salesperson position for the first time. The printer also reduced Solna press cutoffs from 223⁄4˝ down to 22˝, saving on the cost of paper, something Publishers Press can pass onto its customers.
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