Next Generation Printing — Namesake Says It All

“Armed with the survey responses and a predetermined set of business rules, our fulfillment department put together kits based on the respondent’s survey choices,” Rothstein explains. “For example, if John Smith indicated that he likes playing tennis and golf, he got a set of materials geared to those who play sports. If Jane Doe responded that she likes museums and fine dining, the kit she received would focus on area restaurants and attractions.