Océ Supports Evolving Newspaper Market as a Sponsor of Third Individuated Newspaper Conference
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"As newspaper publishers look for additional income streams in an increasingly tough marketplace, individuation of newspapers represents a promising new business model. Customers can capture new revenue opportunities by producing short run, 'hyper-localized' editions that offer targeted advertising," said Sheryl Pattek. Vice President, Marketing Services, Océ North America, Inc, Production Printing Systems division. "The INC3 event is an important platform for the latest thinking in this exciting trend in newspaper publishing, and Océ is pleased to contribute as a sponsor and participant."
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