Océ Color Technology Helps Franchise Produce Marketing Programs In-house
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“We didn’t have the option to print before, and now in-house color capability lets us broaden our services,” said Jay Groot, president of the Kwik Kopy Business Centers (KKBC), an ICED franchise. Because ICED provides these professional marketing campaigns, franchise owners have more time to concentrate on their businesses. The combination of high quality color and personalization brings greater effectiveness to mailing campaigns and increases the potential for capturing more leads for franchises.
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