Odyssey Digital Printing -- Spreading Digital's Gospel

The quest to enlighten and inform is a long and arduous one, adds Jan Fairless, co-founder of Odyssey. "What we come up against, as we prospect, is the notion of how people use digital printing," he says. "Many times, they'll say they use a digital printer, but what that really means is they have somebody that provides simple one- and two-color jobs, prototypes and proofs.