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The invitation was personalized with the recipient’s name, address, Pageflex account manager and personalized URL. Customers and business partners received an invitation to stop by the booth and come to a special party. Prospects received an invitation to visit the both for a demo, a personalized raffle form they could bring to the booth, and a PURL that could also be used to enter the raffle. In all, 3,087 design combinations were possible.
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Heidi Tolliver-Nigro
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