ONLINE INTERFACES -- Printers Set Sites on Clients

Rapid Press is working through a bit of a transformation in its online customer interfaces as well, reports Hank Madsen, director of sales. The shop currently uses the Internet to give clients easy access to quotes and for placing orders, along with soft proofing and file submission.

"Also, each CSR does a check for their top 10 clients every morning before 8 a.m. and e-mails a status report of all jobs in process. In this way, we eliminate a lot of status inquiry calls," he says.