ONLINE INTERFACES -- Printers Set Sites on Clients

One-on-one training is the printer's standard procedure for getting clients up and running with new online services. "First we train our salespeople so they can train the client, usually just during a regular visit," he relates.

Online interfaces are just another extension of Rapid's business philosophy of selling on quality and unique services. "We are getting a reputation for being the highest priced printer in our area, but 'well worth it.'