E-Devices: Print’s Frenemy

An ancient saying attributed to Chinese author, philosopher and general Sun-tzu offers great insight into the attitude the printing industry should take toward digital devices such as electronic readers, smart phones and iPads: Keep your friends close and your enemies closer. But, whether it was a 400 B.C. general or fictional mobster Michael Coreleone who uttered the phrase, one thing's certain: It pays to know thine enemy and, if necessary, put him to work for you.