OSG Billing Services Using Nine Xerox Digital Highlight Color Presses
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A wireless provider in North Carolina used highlight color and customized messaging to draw attention to a special phone promotion on its invoice, which led to a 30 percent spike in sales of a particular mobile phone. By using OSG Billing Services to create a better invoice format, the company was also able to reduce the number of pages in its billing statements by 50 percent – from eight pages to four pages – leading to lower printing and mailing costs.
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- Companies:
- Xerox Corp.
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