BOOK PRINTING OUTLOOK — BEST-SELLERS FLOAT ALL BOATS

Balancing Act

It’s safe to say that 2006 had its challenges. “Overall, we saw a balanced market with interesting dynamics—some weakness in the front end of the business, then a real desire on the part of many publishers to make up for the weakness in the third and fourth quarter,” Clarke says. “On balance, most of the markets were flat to marginally growing.”