BOOK PRINTING OUTLOOK — BEST-SELLERS FLOAT ALL BOATS

Like its aforementioned contemporaries, Quebecor World is active in most segments—mass market, education, adult trade, religious, juvenile and specialty printing. According to Sean Twomey, Quebecor World’s senior vice president of market development, publishers are making for a reasonably strong fall trade season. “And that’s reflected in the sort of activity we’ve been seeing in our own business,” he says. “We printed 151 separate titles that ended up on the USA Today best-seller list in the third quarter.”