Package Printing — Packing It In

"A printer could do packaging work without in-house design, but it provides an advantage in getting your arms around the customer and bringing full value to the project," Zawerschnik says. "For customers, it means being able to hand off jobs in the now-cliché 'one-stop shop' scenario."

At a minimum, diecutting and folding/gluing capabilities are a must for packaging work, and really need to be in-house, Zawerschnik asserts. Color Ink has multiple solutions for folding/gluing and diecutting, he says. It does vend out its diemaking, however.