Pantone and X-Rite Introduce the PantoneLIVE Tool for Brand Management

GRAND RAPIDS, MI—March 01, 2012—X-Rite Inc. and Pantone LLC unveiled PantoneLIVE, a cloud-based color service that provides instant access to essential brand color standards. PantoneLIVE is the first service under the Pantone Digital Business Unit, a newly created division of X-Rite that is the byproduct of Pantone’s expertise as the world’s color authority and X-Rite’s color science and technology leadership.