Pantone and X-Rite Introduce the PantoneLIVE Tool for Brand Management

“Globally consistent color standards are essential to brand identity. With supply chains made up of hundreds of different facilities scattered around the world, corporations struggle to control and maintain color consistency,” said Dr. Megert. “PantoneLIVE is a dynamic ecosystem, open to all supply chain participants, which delivers consistent color across the entire packaging workflow—from design concept to retail store shelves.”