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"[An increase in paper pricing] is something the industry needs to be aware of—it's not a case where you can easily pass increases on to clients," notes Paparozzi. "You pass it on or offset it by productivity gains, or it comes right out of the bottom line."
According to MSPGA data (see above chart), increases are being passed on to customers—who are having to reach a bit deeper into their pockets thanks to the increases.
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