PDF/VT to Bridge Gaps, Unify Production Workflows for Variable Data, Transactional and Transpromo Print Jobs

PDF/VT (“V” for “Variable” and “T” for “Transactional”) is designed to enable VDP in a variety of environments, from desktop printing to digital production presses, and to accommodate linkages for content, such as TransPromo applications, which combine color promotional content with transactional information. PDF/VT is a modern PDF format that builds on new ISO standards for print job exchange [PDF/X-4 (ISO 15930-7) and PDF/X-5 (ISO 15930-8)]. In addition, it will also support the full graphics model of PDF 1.6, which includes transparency, ICC-based color management and layers. In a production environment, PDF/VT is designed for use with JDF, or a similar job ticket format, to define a print product and corresponding process.